ArcTouch
San Francisco app studio, part of WPP's Grey, known for consumer and wearable app design
What is ArcTouch?
ArcTouch was founded in San Francisco in 2008 and acquired by Grey Group, part of WPP, in January 2016, when it had 97 employees and an office in Florianópolis, Brazil. Its reputation comes from polished consumer apps, including companion apps for wearables and connected products. Design and mobile engineering are its strengths. It does not do firmware or hardware, so it works best when paired with a device engineering partner.
ArcTouch works primarily with clients in Consumer electronics, Healthcare, Retail, Media sectors. Its primary differentiator is: Design-first mobile studio for consumer connected products.
ArcTouch tech stack and services
| Service area |
|---|
| Mobile Companion Apps |
| Web Dashboards |
| IoT Consulting |
ArcTouch pricing
Short answer: ArcTouch uses a time and materials, fixed price pricing approach. Minimum engagement is not publicly disclosed; a discovery call is required.
| Engagement model | Typical range | Best for |
|---|---|---|
| Fixed project | From not disclosed | Well-defined scope |
| Time and materials | Variable; depends on team size | Large programmes or team augmentation |
ArcTouch pros and cons
| Advantages | Things to consider |
|---|---|
| +Consumer app design quality is its main selling point | -Owned by WPP's Grey Group since 2016, so it is part of an advertising holding company |
| +Wearable and watch app experience | -No firmware, hardware or deep IoT cloud practice |
| +Brazilian studio helps balance US design-led pricing | -Rates reflect US agency pricing |
ArcTouch vs alternatives
How ArcTouch compares to the other top IoT App Development companies.
| Company | Best for | Key difference | Rating | Compare |
|---|---|---|---|---|
| Lemberg Solutions | Connected products needing device, cloud and app from... | Electrical engineering, firmware, cloud and mobile apps delivered by one team with its own hardware lab | 4.8 | Full comparison |
| Softeq | US companies building custom hardware with native apps. | A US-headquartered vendor that designs the circuit board and the app that controls it | 4.6 | Full comparison |
| Indeema Software | Startups and mid-market firms wanting an IoT-only vendor. | IoT and embedded work make up the whole business, with no unrelated agency services alongside | 4.5 | Full comparison |
| Cardinal Peak | US buyers of audio, video and connected consumer... | Two decades of US-based product engineering with media and signal-processing depth | 4.5 | Full comparison |
| KaaIoT Technologies | Fast IoT launches on a ready-made platform. | Owns its IoT platform, so device management and dashboards start from working modules instead of a blank repo | 4.4 | Full comparison |
| Sirin Software | Device startups needing Linux firmware plus a companion... | Embedded Linux and SDK work for semiconductor companies, carried through to the consumer app | 4.3 | Full comparison |
| Yalantis | Consumer IoT products where app UX decides adoption. | Long mobile-app history combined with a newly expanded hardware and embedded practice | 4.3 | Full comparison |
| eInfochips | Large OEM programmes needing scale and component supply. | Arrow ownership links engineering services to component sourcing and supply chain | 4.3 | Full comparison |
| Intellias | Connected-vehicle, fleet and mobility apps. | Two decades of automotive and navigation software for large car-industry clients | 4.3 | Full comparison |
| Zühlke | Regulated medtech and industrial device programmes in Europe. | More than 50 years of product engineering with a strong regulated-industry record | 4.2 | Full comparison |
| Witekio | Device-side Linux, Android and OTA for IoT products. | Embedded Linux and device Android specialists backed by Avnet's distribution business | 4.2 | Full comparison |
| SumatoSoft | App and dashboard builds on off-the-shelf sensors. | Focused on the app and cloud side of IoT, with a US contracting entity | 4.2 | Full comparison |
| DAC.digital | EU industrial IoT with edge computer vision. | Embedded and computer vision skills paired with back-end platform work in Poland | 4.2 | Full comparison |
| Cogniteq | BLE companion apps for existing hardware. | Mobile-first IoT vendor with EU headquarters and moderate rates | 4.1 | Full comparison |
| Spyrosoft | Automotive HMI and industrial IoT with Polish delivery. | Large Polish embedded and automotive bench assembled quickly through organic growth and acquisitions | 4.1 | Full comparison |
| MobiDev | App-heavy IoT products with AI or AR features. | Mobile and web development history plus applied AI and AR work for connected products | 4.1 | Full comparison |
| Eastern Peak | Startup IoT MVPs on a limited budget. | UK contracting with Ukrainian delivery rates for startup-sized IoT app builds | 4.0 | Full comparison |
| Krasamo | North American OEMs wanting nearshore IoT app teams. | US consultancy with Mexico and Panama delivery working in American time zones | 4.0 | Full comparison |
| Sigma Software | Nordic buyers wanting a large Swedish-owned partner. | Swedish group ownership with large Eastern European engineering capacity | 4.0 | Full comparison |
| Apriorit | Security-sensitive IoT devices and their apps. | Kernel, driver and cybersecurity depth applied to connected devices | 4.0 | Full comparison |
| Infinum | Appliance makers consolidating several device apps. | Product design agency with a shipped multi-appliance IoT app for a global brand | 4.0 | Full comparison |
| GlobalLogic | Enterprises with large, long-running connected programmes. | Hitachi backing and very large engineering capacity for enterprise device programmes | 4.0 | Full comparison |
| EPAM Systems | Fortune 500 firms adding IoT to enterprise systems. | Publicly listed enterprise vendor that ties IoT data into large data and cloud estates | 3.9 | Full comparison |
| N-iX | Long-term dedicated IoT teams in Eastern Europe. | Large dedicated-team model with embedded, data and cloud engineers | 3.9 | Full comparison |
| SoftServe | Enterprise cloud-centric IoT and digital twins. | Large cloud consulting practice extending into IoT, robotics and digital twins | 3.9 | Full comparison |
| ELEKS | Turning device data into business apps. | Data science and enterprise app skills applied to IoT data | 3.8 | Full comparison |
| ScienceSoft | Companies wanting IoT from an established IT generalist. | Three decades of IT consulting with an IoT line inside a wide service catalogue | 3.8 | Full comparison |
| Itransition | Enterprise IoT platform integration from a generalist. | Enterprise integration experience applied to IoT platforms | 3.8 | Full comparison |
| Intellectsoft | Enterprise app modernisation with some IoT. | General digital agency that adds IoT integration to broader app projects | 3.7 | Full comparison |
ArcTouch FAQ
What is ArcTouch?
San Francisco app studio, part of WPP's Grey, known for consumer and wearable app design
How much does ArcTouch charge?
ArcTouch uses time and materials, fixed price pricing. Minimum engagement is not publicly disclosed. A discovery call is required to get project-specific quotes.
What tech stack does ArcTouch use?
ArcTouch works with Swift, Kotlin, React Native, Flutter, watchOS, Wear OS, BLE. Primary industries served include Consumer electronics, Healthcare, Retail, Media.
Is ArcTouch right for enterprise?
Consumer brands wanting design-led companion apps. 100–250 team size. Key consideration: Owned by WPP's Grey Group since 2016, so it is part of an advertising holding company.
What are the best ArcTouch alternatives?
The best alternatives to ArcTouch depend on your use case. Top options are:
- Lemberg Solutions: electrical engineering, firmware, cloud and mobile apps delivered by one team with its own hardware lab
- Softeq: a us-headquartered vendor that designs the circuit board and the app that controls it
- Indeema Software: iot and embedded work make up the whole business, with no unrelated agency services alongside
Compare ArcTouch with other IoT App Development companies
Verify all details directly with ArcTouch before making a decision.